Tag: guerrilla marketing

  • Guerrilla marketing ideas for small brands looking to take down Goliath.

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    Historically, smaller scrappier armies heavily outnumbered by larger foes would use their speed and agility to excel at a military strategy called Guerrilla warfare — a hit-and-run approach to war used to pick apart gargantuan (but slower-moving) armies. Think of the small nerd in grade school getting bullied by a group of teenage boys that are quite […]

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