Tag: Adobe Analytics

  • How U.S. retailers turn their bane into boon with ‘click and collect’


    Yet last U.S. holiday shopping season showed stores may offer retailers a rare competitive advantage as they scramble to fend off the challenge from e-commerce giant Amazon.com and other online retailers. Enter “click and collect.” Sales where customers order goods online and pick them up at a nearby store soared 47 percent in November and […]