Tag: startup

  • The 16 Types of Startup Marketers

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    Whenever a startup says they’re looking to hire a marketing leader, it’s usually challenging to figure out what kind of marketer they need. The problem for the hiring managers and potential candidates is that there are so many kinds of marketers. While candidates could be clearer about what they can and can’t do, hiring managers […]

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  • State Funding and No Competition: Why Kazakhstan Could Be an Interesting Market for Your Startup

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      Startup founders often say, when planning their international expansion, that they are aiming at already established markets, such as the USA, Great Britain, China or Southeast Asia. It makes sense. Such countries have a favorable investment climate, well-developed technological infrastructure, growing distribution markets, production capacities and convenient tax systems. At the same time, there […]

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  • Blockchain Startup Inks Sponsorship Deal with British Masters Tournament

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    A blockchain startup is going to be an official sponsor for a professional golf tournament in the United Kingdom. LIFElabs, a philanthropy-based crypto company, has entered into a sponsorship deal with the Sky Sports British Masters tournament, which is scheduled to begin next week. The partnership would mark LIFElabs as the first digital currency firm […]

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  • What I wish I knew about fundraising as a first-time founder

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    Now that I’ve finished raising the first funding round for my company TruStory, I’m looking back and thinking about all the things I wish I’d known going in… things I had to learn the hard way — and there’s a lot. In this post, I’m going to share some of the most valuable things I’ve learned along the way. […]

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  • How to be Strategic

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    So you might have heard that the more you progress in your career, the more “strategic” you should aim to be. WTF does that mean? Here is what I used to think “being strategic” meant: Setting metric goals. “Thinking outside the box” to come up with new ideas. Working harder and motivating others to work […]

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  • 4 categories of metrics to help keep your company in the right course

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    How do you measure success for your company? There are many answers to this question and probably every company will have its own one based on its mission and goals. For instance one company may correlate success to the profit it generates or the number of satisfied customers or the number of fulfiled orders. One […]

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  • Five steps to building your sales engine to sell to educational institutions

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    By Laura Desmond “If it was easy, everyone would do it.” — anonymous I’ve spent much of my career as an entrepreneur and investor building companies that sell to educational institutions and advising entrepreneurs who sell to them. Selling to educational institutions is, if not the biggest, one of the biggest challenges to scaling an education startup. […]

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  • Six Tips To Market Your Blockchain Startup

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    Blockchain startups are all the rage the right now. Why? Because blockchain has a lot of untapped potential. Blockchain is the technology that fuels the cryptocurrency Bitcoin, and many companies are using it to create startups of their own. In simple terms, blockchain is a certified, safe transaction between two parties. In the case of Bitcoin, […]

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  • Pop Icon Peter Gabriel Has Invested in a Blockchain Startup

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    Legendary musician Peter Gabriel is backing UK-based blockchain startup Provenance, though the full amount of Gabriel’s investment has yet to be disclosed. Gabriel, formerly the lead singer of rock band Genesis, invested in Provenance along with Working Capital Fund, Digital Currency Group, Merian Ventures and Plug and Play, according to a news release. The funding round comes […]

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  • Blockchain Startup Launches Platform for Risk-Managed ICO Investments

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    CoinMirror, a Berlin-based startup, is launching the public beta of its platform for ICO investments on the Ethereum mainnet today, July 18, 2018. The platform seeks to provide investment opportunities to investors regardless of available capital. Speaking with Bitcoin Magazine, CoinMirror co-founder Sebastian Hoffmann stated, “We came up with CoinMirror to democratize investing by providing access […]

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